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Genuine Health
317 Adelaide St. W.
Suite #501
Toronto, ON Canada
M5V 1P9

Frequently Asked Questions

Why is xanthan gum added to some Genuine Health products and what is the source?

We use small amounts of non-medicinal ingredients to our powdered products in order to manufacturer consistent and high quality products that are stable, non-clumping and taste great!  Xanthan gum is added to improve the user experience (texture) by naturally suspending and holding the particles together when mixed with water.  As an example of how much we add, there is only 85 mg of xanthan gum in each serving of fermented vegan proteins+ vanilla – just enough to provide a smooth and creamy texture. The xanthan gum is derived from fermentation of glucose syrup that is from non-gmo corn. As with all of our ingredients and products we test for heavy metals, pesticides, solvents and microbes.  We also go beyond and test for GMOs as our products are non-GMO and always have been.

Is it important that I take the recommended dose of a Genuine Health product?

The short answer is yes, in order for you to experience the full benefits of Genuine Health products we recommend taking the full dose!  Genuine Health puts a lot of time into researching and testing ingredients and products to ensure that the products give you results!  We pick ingredients that are backed by scientific research AND we use the amount proven in the research.  This is a key point as many supplements will use a sprinkling of popular ingredients but not enough to really make a difference to your health.  One example is with herbs, we use standardized extracts of herbs in greens+ because standardization is the only way to guarantee the potency of the active components and to provide the research proven benefits.


It is also important to follow the directions of when to take and how to start.  For example we recommend starting with 1/3rd of a dose of greens+ and working up to the full dose over  3 week period.  When the dosage is very general, i.e. take 2 capsules per day, you can take them at any time.


With that said there may be situations where you want to adjust the dose (dependent on your body weight and lifestyle or perhaps because of health concerns), in these cases please ask your natural health care practitioner for advice.


If you have any questions on how and when to take our products please feel free to contact


I am very sensitive to caffeine, does greens+ extra energy contain caffeine?

greens+ extra energy contains kola nut seed extract which is standardized to 100mg of natural caffeine per serving.  This is about the same amount of caffeine in a single cup of drip coffee, however the source of caffeine in greens+ extra energy is unique in that it is from kola nut seed extract.  This natural caffeine source provides sustained energy, rich in polyphenols that tone the nervous system.  Other benefits to the greens+ formula that are not found in coffee or energy drinks are the herbal energizers that support the bodies adrenals to help lessen reactions to stress.  At Genuine Health we have carefully crafted a formula that is not fueled by the easy way out – sugar & synthetic caffeine.  We have taken the time to formulate a product that resolves the root cause of low energy rather than give you a quick fix.  greens+ extra energy contains standardized herbal extracts that have been used for centuries to rejuvenate both body and mind.  Simply put, we care!

For those people who have been consuming high amounts of caffeine, we’re talking energy drinks and extra-large coffees several times a day you may want to take a round of greens+ daily detox to support your liver as you cut down your coffee and shift to greens+ extra energy.

If you are someone who has a true caffeine sensitivity or a medical condition that requires you to avoid all caffeine then a different greens+ formula will be more suitable.  A sensitive stressed system in general will benefit from the gut, brain and mood supportive formula greens+ whole body nutrition.


Whatever the case we have a formula right for you, if you would individual advice for your needs please feel free to contact our Education Specialist at or on Live Chat.

I’ve heard that I should be getting a lot of phytonutrients but I have no idea where to get them or why they are good for me, can you explain?


Phytonutrients sound complicated and a bit mysterious but you are more familiar with them than you might think, the word literally means plant nutrients.  Phytonutrients, also known as phytochemicals,  are the nutrients that are mainly concentrated in the skin of fruits and veggies.  These nutrients are responsible for the colour, smell and flavour of your favourite plant foods.  You are likely familiar with carotenoids, especially beta-carotene, the phytonutrients which make carrots, yams and squash orange while supporting eye health.  Green veggies also contain beta-carotene but the yellow colour is masked by the rich chlorophyll content which is green.  Chlorophyll is a great detoxifier and is also found in algae such as spirulina and chlorella.  Other important phytonutrients include lycopene (found in tomatoes), reveratrol (found in grapes), lutein (found in kale) and phosphatidylcholine (found in lecithin).

So what exactly do these complex sounding nutrients do to make us healthier?  Well… phytonutrients are critically important to our health for an array of functions.  They protect against free radical damage, support our immune system, support our liver function, balance hormones, provide anti-bacterial/anti-microbial action and provide anti-inflammatory effect.

The formulator of greens+, our friend Sam Graci, has long been spreading the word of the importance of eating a variety of colourful plant foods every day.  While Sam’s message is simple finding these phytonutrients in our food is not.  That is why he formulated greens+, to turn his message into an easy way that people could get these important phytonutrients into their everyday life.  Phytonutrients are hard to find in our everyday diet especially at the amount we need to combat the pollutants and stress of the modern world, greens+ provides you with this important protection every day.  Read more about greens+ and protecting your health against the modern world at

What are ceramides, and how do they help my skin?

Our skin is our body’s largest organ, designed to act as a protective barrier keeping us safe from sun, wind, and cold. Its complex structure is also a key component of our immune system, shielding us from the likes of toxins, pollution and harmful UV rays. The health of our skin is truly a reflection of our overall health and wellbeing.

The top layer of our skin, known as our epidermis, can be conceptualized as a bricks and mortar complex with the corneocytes (cells of the epidermis) as the “bricks” and intracellular lipids as the “mortar”. Ceramides are a major component of the “mortar”, accounting for approximately 40% of the lipid profile, and are believed to be a key contributor to the protective function of our skin. As we age, as well as in the dry winter months, our skin naturally loses ceramides, leaving skin feeling dry, inflamed, and with a diminished barrier function that makes us more susceptible to damage from UV rays, pollution, and environmental toxins.

Understanding that dry skin is more than a cosmetic issue, Genuine Health developed perfect-skin dry skin, a revolutionary formula that harnesses the power of natural whole grain ceramides. Whole grain oils have been used topically for centuries as a means to moisturize the skin, however this method doesn’t provide the body with enough ceramides for long-term health. As one Japanese study showed oral consumption of 200mg natural ceramides per day (the exact dosage in perfect skin – dry skin) showed a 260% increase in skin hydration and significant reduction in inflammation after just 3 weeks.

Perfect Skin

Perfect Skin – dry skin is more than just ceramides however, and like the various components that make up our skin, perfect skin – dry skin is a complete formula containing other critically important skin health ingredients like squalane (from olive oil), phosphatidylserine, and gamma-linoleic acid (GLA). This combination maximizes the effectiveness and helps to not only lock in skin’s moisture, but improve skin’s texture with reducing roughness, scaling, redness, while slowing damage that is caused by pollution and UV radiation.

“I have struggled with acne-prone skin my whole life. I have tried topical prescription medications (Differin, Klaron lotion, all kinds of salysilic acid, and BP) and I’ve even been on Accutane with no results. I bought Perfect Skin 2 years ago just to try it (since I’ve tried everything else) and WHAT A DIFFERENCE. In combination with a new simple skin care routine and a healthy diet, my skin has never looked better! I NEVER break out anymore, and when I do, it’s because I’ve missed my pills for a few days! It will definitely take some time to see results, but I promise it will be worth it! I also love that it is more of a “vitamin” than a medication and that there are no side effects. Thank you Genuine Health!!!!! :) – Website review



What’s the difference between EPA & DHA, and why do some of your omega’s have more of one than the other?

Omega-3 essential fatty acids are integral to our health and wellbeing – and have a major part to play in our mental and physical health!  They are named essential because we need to intake them through diet and they are truly essential for health. There are two main types of omega-3 fatty acids and these are the most important to supplement, eicosapentaenoic acid and docosahexaenoic acid or, to keep it simple, EPA and DHA.  While both EPA and DHA are vital for health they serve different purposes and depending on your health goals you may want to supplement with more of one than the other.

Here is what you need to know to pick the right formula for your needs.  A combination of EPA and DHA is important for healthier skin, mood, joints, cognitive function and the cardiovascular system.  An omega 3 supplement such as omega3+ extra strength that contains both EPA and DHA is a great choice for those wanting to address overall health and stay healthy!

Let’s break them down now and figure out which one is better at what.  EPA is important and is clinically proven to help improve mood and mental outlook, as well as reduce inflammation in the body.  You may want to have a high concentration of EPA combined with a low concentration of DHA if you have seasonal blues or low mood or if you have aches and pains in your joints or inflammation elsewhere in the body. Having a lower concentration of DHA is important to allow better absorption of EPA.  Research proven dosages are needed to get results and omega3+ joy is specially formulated to give you the research proven amounts of EPA and DHA.

“I noticed results within a week of taking o3mega+ JOY. I have Crohn’s disease and my small intestines get inflamed as well as I get eczema on my hands. I find that when I take o3mega+ JOY my gut feels better and my eczema clears up in a week. If I run out of o3mega+ JOY my eczema comes back in a week! Great product and it makes me feel better both emotionally and physically.” – Lisa

DHA is one of the most prevalent fats in the brain and therefore is helpful for cognitive function and brain formation.  This makes it an especially important supplement for pregnant women (check with your doctor first) and children.

“I dislike being slow in my everyday work.. After taking omega3+ THINK, wow who knew I had so much stored information in my brain. My work productivity has changed, I don’t feel like a slug anymore at my desk. Fantastic product. A whole new me. Thanks Genuine Health.” – Karen

For those looking to support their heart and entire cardiovascular system the right combination of EPA and DHA is recommended. Just one capsule ofomega3 triple strength + D3 contains the EPA/DHA dosage recommended by the American Heart Association for added cardiovascular support – plus the added benefit of Vitamin D3 in each softgel.

When it comes down to it omega 3 EPA and DHA are essential to our health and most of us don’t get enough of it in our diet.  A simple way to address this diet deficiency is with a high quality, research formulated and rigorously tested omega 3 supplement.  If you are unsure of where to start we recommend our basic omega3 supplement.  If you want a bit more guidance please feel free to email our Education Specialist at

What is the source of fibre and how much is in greens+ whole body nutrition?

The main source of fibre in greens+ whole body nutrition is VitaFibre (isomalto-oligosaccharides).  Although the name is complicated the simple reason we choose this fibre is for all of its great benefits!  VitaFibre provides benefits beyond those of most fibres because it is a fermented fibre with pre-biotic properties.  Some prebiotic fibres such as inulin and FOS are commonly associated with bloating, fortunately this is not the case with VitaFibre as it is well tolerated and easy to digest.  Other benefits of VitaFibre is that it helps to maintain healthy cholesterol and blood sugar levels, aid in mineral absorption, relieve constipation and regulate bowel movements.  With all of these benefits VitaFibre was the obvious choice of fibre for the greens+ whole body Nutrition formula.

Each serving (2 scoops of greens+ whole body) contains 6g of dietary fibre including 5.4g of fiber from VitaFibre.  The rest of the 6g of dietary fibre per serving would be coming from the variety of high quality plant materials in the formula.  This amount of fibre puts a good dent in the recommended daily amount of fibre for adults (25g for females and 38g for males).  You’re well on your way to a healthier gut!

Why do you use purple carrot in greens+ whole body NUTRITION?

Purple carrots certainly are special and power packed with nutrients!  They are an ancient food, the original carrot from Persia and therefore a direct tie to the Paleolithic diets the formula is inspired in part by.  Purple carrots contain 28 times higher amounts of antioxidants than the typical orange carrots and also possess anti-inflammatory, antimicrobial, antiviral and anticarcinogenic activities.  They are also sweeter, low in calories and high in fibre.  Genuine Health chooses only premium quality ingredients and ensures these are the best fit for each product – in this case we love purple much better than orange!

If I am taking greens+ whole body NUTRITION do I need to still take a fish oil?

greens+ Whole Body Nutrition is a well-rounded product that benefits all the systems in the body.  It is formulated for all users including vegetarians and vegans.  For this reason we have used the best sources of plant-based omega 3 fatty acids that are available.  However, the body of scientific research has shown that omega 3 fatty acids from fish oil are better utilized by the body compared to plant based omega 3 fatty acids.  For this reason, for consumers that can consume fish oil, we recommend that they take a fish oil based omega 3 supplement in addition to greens+ whole body to ensure that they are getting optimal levels of these important essential fatty acids.  This is especially true for users that are looking for high EPA or DHA levels to address specific health concerns such as cognitive function, mood, inflammation and cardiovascular concerns.  Pairing omega3 fish oil with greens+ whole body amps up the benefits!

Click here to learn more about the synergy of the greens+ and omega3 families.

Is refrigeration of greens+ recommended for safety or effectiveness?

Actually it is not quite either, but in order to provide optimal product freshness after opening.  Refrigeration is a controlled condition, so we know the product is not sitting on a window ledge, on top of a radiator or kept in other non-optimal storage situations.  A cool temperature will also reduce oxidation and maintain probiotic stability.  However, the primary gauge of product safety and effectiveness regardless of storage will always be the expiry date.

Why does the label on greens+ no longer claim to be dairy-free?

At Genuine Health we take pride in the quality, safety, and efficacy of our products, which means being transparent when it comes to the ingredients that go into our formulas, and also means that we are compliant with Health Canada regulations.  NHPD (Health Canada) regulations state that we must now list skim milk as an ingredient on our award winning greens+ formula. While NO skim milk is added to greens+, it is an ingredient of an ingredient and therefore must be listed. The ingredient in question here is the probiotic culture, which initially is cultured on a dairy medium. While we do remove the probiotics from that medium before adding to our formula, we must still list skim milk as an ingredient as there remains a risk that trace amounts of dairy may still be present on the probiotics.

greens+ remains unchanged from its early days and continues to be the only research-proven green formula on the market. While the trace amounts of dairy are negligible for most consumers it is important to note that those with severe dairy allergies should take caution.

Why is soy-lecithin added to greens+?

Lecithin is the most bioavailable “cell-friendly” source of the B-vitamin choline. The active
ingredient in lecithin, phosphatidylcholine (PC), is a fatty nutrient that is critically important to the health of the nervous system and is important for healthy mental outlook and the prevention of cognitive decline.
Phosphatidylcholine also enhances the absorption of antioxidants in greens+. Lecithin is
unique as it allows for both water and fat soluble antioxidants to be absorbed more effectively, and has been shown to play an important role in helping plant-based phytochemicals pass through the gastrointestinal tract. In fact, recent research indicates that taking a green product without PC may result in poor absorption of antioxidants and therefore less effective results. PC in greens+ accounts for 12-15% higher antioxidant activity, compared to greens+ without PC. For those looking to avoid soy, Vegan greens+ O harness the power of lecithin from sunflowers, providing all the same great benefits as our original version.

What exactly is in the natural flavours used in Genuine Health products?

The art of creating natural flavours without the use of allergenic ingredients yet remaining a natural flavour is one perfected over years of study.  In essence, natural compounds are combined to create another taste.  Thousands of natural compounds make up the flavours, colours, odors and even textures of the foods we eat today. Even simple natural flavours like vanilla can be made up of hundreds of compounds, most of which have very strange sounding chemical names, but which are indeed natural.  We can think of it like combining eggs, oil and vinegar to make mayonnaise – all the ingredients are natural, but the resulting product looks and tastes like none of the individual ingredients.

Each flavour (which gives food a particulate taste or smell) or flavour enhancer (which enhances a food’s existing flavours) is composed of several different sub-ingredients which attribute to taste and smell.  As the recipes are proprietary to the flavour houses, the generic term ‘natural flavour’ is used to provide consumers with assurance there is nothing artificial present while not overwhelming them with meaningless compound names.  Before approving the use of any natural flavour (or any ingredient), Genuine Health ensures they meet our stringent quality standards, are derived from natural sources and are free from GMOs and allergens (such as sulfites and MSG). The sub-ingredient and non-medicinal ingredients used to flavour a product (such as citric acid, malic acid, stevia) are declared on product labels under Non-Medicinal Ingredients, by law.  We believe all companies should follow this due diligence in both selection and labeling.

As with all ingredients used by Genuine Health, attestations (legal documents) are gathered from the supplier for proof of testing for the absence of applicable contaminants (such as heavy metals, microbes, GMOs, PCBs, etc.). Further to this we invest in comprehensive 3rd party/independent testing for all products, from the raw material stage through to the finished product.

Q: What is the source of the evaporated coconut palm nectar in greens+ O? Is it sustainable?

It goes way beyond sustainable.  Here is the fantastic background on our palm nectar in greens+ O: Sustainability for our supplier means not only conservation, waste management, limiting energy use and being non-GMO, but also the protection and flourishing of the human communities, specifying no child labour, no excessive hours, safe working conditions and more.  Our supplier operates what they call sustainable supply chains on more than 10 islands across Indonesia’s archipelago of 17,000 islands and atolls. These sustainable supply chains are actually deeply involved in social relationships with individual farmers and community farmer groups. The producers involved become ‘family’, and their needs, hopes and dreams become integral to the overall goals of the program.   Our supplier works with over 4,500 farmers on the island of Java to produce our coconut palm nectar. Palm nectars are the world’s oldest sweeteners with over 6,000 years of history and perhaps nowhere else on earth are these sweeteners integrated so completely into both cuisine and traditional healing.  When they began their work with coconut palm tappers over 6 years ago, the producers were considered some of the most marginalized and poor in the country. Income, education and access to basic services was very low.  Now however things have changed. Our supplier has been directly involved with the creation of farmer organizations, internal control systems and organic certificates for the producers and their product. They oversee a number of small cooperative maintained sugarhouses and directly own and operate a processing facility for ensuring final quality assurance for all final coconut palm nectar products. The sugarhouses are small commercial kitchens, allowing producers to continue the tradition of small batch coconut palm nectar production and at the same time have a product that is clean, free of any contamination, and consistently of the highest quality. The result has been success on many levels not the least of which is a viable living wage for all of the producers, but here are a few other noteworthy metrics of the program.

Other key community points:

• 100% of the money from growing, harvesting and primary processing of this ingredient stays in the local communities and they work directly with international NGO’s in order to maintain transparent, socially equitable supply chains.

• Their sustainable supply chain manages direct producer programs in value added education and practice, market access and small business/cooperative management.

• Through market access and production training, smallholder sugar-tappers have risen well above the poverty line



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